This Privacy Policy describes how your personal information is collected, used, and shared when you make a purchase from

Information We Collect

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, payment information, and email address. We refer to this information as “Order Information.”

The only sensitive data we store is the admin name and email. We do not track or store any personal or business critical data from you or your site users.

We keep track of the admin email address simply to get in touch regarding potential security updates, feature announcements, promotions, etc.

Tracking data is automatically sent to our servers once you activate your licence key.

The following Environment Information is tracked:

  • WPAddons plugin state (active, inactive, uninstalled)
  • WPAddons plugin version
  • Site URL
  • WordPress admin name
  • WordPress admin email
  • WordPress locale (country + language)
  • WordPress version
  • PHP version
  • MySql version
  • List of installed plugins
  • List of installed themes
  • This Environment Information is tracked with the intention of making our products better and more secure.

We do that by tracking how our users are using the plugin, learning why they abandon it, which environments we need to continue supporting, etc.

Those valuable data points are key to making data-driven decisions and lead to better user experience, new features, better documentation and other good things.

How Do We Use Your Information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, sending download links and licence keys, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Sharing Your Information

We use Freemius to power our online store. So Freemius can access your personal information, as described above. You can read more about how Freemius uses your Personal Information here.

Your Rights

You have the right to request for the erasure of your personal data off of our servers. Once such a request is made by you (please contact us at: [email protected]) we will be committed to carry out the erasure procedure as soon as possible.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

If you have any questions regarding this Privacy Policy or the practices of this Site, please contact us by sending an email to [email protected].